Mission Statement

Our Mission Statement

We see ourselves as trusted advisors. This identity is part of our very name. It means that our clients can rely on us for the best advice regarding their strategic direction and communications. That we will safely accompany them through acute crisis situations and longer-term transformation processes. That we protect and enhance their reputation in order to safeguard values and create new value. That we are committed solely to them and their objectives.

Our clients’ trust, our reputation, and our success are based on a clear attitude shared by our entire team – guided by values that all GAULY ADVISORS consultants feel committed to.



We say what we do, and we do what we say. We make no promises that we cannot deliver on. Utmost discretion goes without saying for us. If we represent interests or share information, whether in the media, in the political arena or elsewhere, we do so only with the consent of and in the interest of our clients. We are strict about the legitimacy of our actions. We will make many things possible, but will not do everything just because it can be done.


We strive to provide the best advisory services for our clients – in terms of both content and form. We work with analytical precision and grasp complex situations with a 360° view. We deliver convincing strategies and concepts that are well thought out. Our ideas are theoretically sound and realistically doable. Our services are not off-the-shelf, but tailor-made for each individual situation. We are curious about trends and changes in the environment. That is why we are always working to develop new approaches and innovative solutions 



Our expertise is based on professional competence, experience and diversity. We aspire to be among the best in our field. We know our clients’ businesses and daily routines because our experienced consultants have worked in specialist and management positions for renowned companies or political institutions. We combine this experience with fresh ideas and innovations from a variety of disciplines, from which we recruit the best talent. We work trustfully in small teams and share our experiences, knowledge and networks. And we never stop learning, but keep improving and educating ourselves. 

Customer Focus

We systematically design communications based on our clients’ business goals, strategies and business models. And we are quick: in our understanding, thinking and in finding answers. We are accessible and available when we are needed. We work thoroughly, in a purposeful and pragmatic way. We give advice as equal partners and provide our clients with what they need. We are happy to go beyond what was originally requested, but do not sell our clients anything they do not need, because we favor long-term customer relationships above short-term business.    



Our clients trust us in critical situations. Trust creates responsibility, e.g. for the results and repercussions of our advice and recommendations. We are constantly aware of this. However, beyond feeling responsible for our business, we are also committed to our free, democratic society. That is why we invest know-how and time pro bono, to advise non-profit organizations whose topics and work we feel is important, free of charge.



Communications consulting always takes place between people. Thus, treating each other with respect is of utmost importance to us, whether it be in the team, in the relation to our customers or to other stakeholders. We listen, we appreciate other opinions, we respectfully strive for optimal solutions, and we are open to constructive improvement proposals. We keep challenging ourselves since quality and pride in one's achievements should go along with modesty and critical faculty.